LIS 9763

This week’s readings and video highlight that social software can be used as a method of encouraging transparency, approachability, inclusivity, innovation, and participation among both library staff and users. Therefore, as I see it, one of the greatest lessons derived from Web 2.0 is that as librarians and information professionals, we can explore, play with, implement and evaluate these technologies as a means of learning about and fostering exemplary service provision and staff relations both online and off.
 

One thing I caught on with many of the readings, particularly Karin Coombs and Michael Sauers is that part of the marketing we need to do isn’t just towards our user base: we need to market any web 2.0 technology we wish to implement to our staff, and in a way I can’t help but think this may be harder to do than market to our users.